Brand & Market Context
Tell us about the advertiser. All fields are required.
Required
Required
Required
Required
Required
Required
Required
Historical Performance Data (optional)
Pull the client's last-12-months actuals from the Supermetrics sheet to override industry benchmarks where data exists.
Not signed in to Google
Sheet must be accessible to your signed-in Google account.
Campaign Rules & Flighting
Budget, channels, peak months and tactical directives.
Used when building a budget-constrained plan.
Leave all unchecked to let the AI recommend the channel mix
Split is calculated automatically via Keyword Planner volume.
% Brand
/
% Unbrand
Media Plan
Generated tactic mix with monthly distribution.
Channel Mix
Monthly Flighting
| Select "Generate Media Plan" to construct the matrix. |
Historical Seasonality
Keyword PlannerLive Search Trends
Google TrendsKPI Forecast
Projected performance based on industry benchmarks.
| Awaiting media plan generation. |